The Power and Reach of Social Media Combined with Traditional Sales Techniques
"From this point forward, the race for opportunity will go to those who can move quickly from instant gratification and self-promotion to a mastery of smart social protocols that respect the intelligence, time, and professionalism of others."
Connected Selling is a dynamic new social sales methodology that helps sales, marketing, and leadership improve market presence, lead generation, and customer interactions.
Our revenue-focused social sales method works across key functional areas with structured training that builds mastery of social media skills. Participants learn to
Generate leads effectively and consistently
Close the gap between go-to-market strategies and sales execution
Focus on the right segments and buyers with the right messaging
Mobilize stakeholders around a decision
How We Sell Is As Important As What We Sell
Technology has forever altered the landscape of selling, bringing real-time information, global connection, and unprecedented power to buyers. Today, traditional sales techniques are not enough, and we must use the same social tools that "connected buyers" have been using for years to control the conversation.
The connected seller acquires a deeper understanding of the buyer's business, asks better questions, provides consultative insight, and challenges assumptions.
The connected seller thinks about on-line conversations, messaging, and meetings from a strategic perspective.
Modern buyers are crazy busy. They are overwhelmed with deadlines and responsibilities. Protect their time and help them be more productive.
Face-to-face is infrequent to non-existent. Online is the new normal. It’s not complicated, but discipline, practice, and skills are key.
Connected Selling Measures Metrics that Matter: Yours
Connected Selling trains sales professionals to build a defined, interactive, social community and use a sustainable, measurable system for maximizing their interactions. But with multiple social “channels” in play, how do we measure and quantify progress? Click below to learn more...
